From the Archives:
Kettlebell.com 2.0 Released (Site News)
This archived article was originally published in 2004 and is kept online for archival purposes. Facts, advice, prices, offers and links may be out of date. For current, sourced advice, see our newer guides. The content below may also be incomplete, as some of the original site was lost.
Kettlebell.com 2.0 Released
Sunday, November 28, 2004
The highly-anticipated redesign of Kettlebell.com (version 2.0) was launched today. “Our first version was a great start, but it was something we slapped up quick. It’s sole purpose was to give people a starting point into the world of kettlebells. Obviously, with a domain name like ours, we wanted it to be an educational place for people new to the kettlebell,” said Thomas Grow, editor of Kettlebell.com. He continued, “The problem was, we wanted to give to the fitness community so much more than what we were offering. So we decided that the best thing to do would be to just start over from scratch, and I am really pleased with the resulting design we have now. ”
Whether it’s a kettlebell, sledgehammer, weightvest, or pommel horse, our site will teach you how you can best use your chosen method of strength building.
The new and improved version will provide plenty of high quality content, from articles written by some of the top kettlebell instructors and personal trainers, to interviews of various fitness gurus. Thomas Grow explains, “In anticipation of our launch, we approached some of the most respected subject-matter experts out there, including kettlebell instructors, personal trainers, gymnasts, martial artists, and even a chiropractor. With our new expert writing staff, we will be able to provide high-quality content that will benefit both the athlete and the couch potato. It doesn’t matter what level of health and fitness you are at, our goal is to provide information that will help you progress to the next level. While the site is called Kettlebell.com, we will not only discuss kettlebells. Our slogan is ‘The Ultimate Online Strength Resource’, reflecting our desire to become a sort of one-stop-shop for your training needs. Whether it’s a kettlebell, sledgehammer, weightvest, or pommel horse, our site will teach you how you can best use your chosen method of strength building. We know that everyone’s goals are different and we certainly do not believe that there is only one correct broiler-plate approach to all our fitness needs. Rather than concentrating only on the use of the Russian kettlebell, we intend to provide the visitor with many options and leave it up to him or her to decide the best route to take.”
Receiving thousands of unique visitors per month, Kettlebell.com is the premiere online destination regarding kettlebells, weight lifting, and other forms of fitness and exercise. With the redesign of this site, we are excited at what the future holds for Kettlebell.com.
The date above is the original posting date.